African Association of Visitor Experiences&Attractions-AAVEA

19/05/2026

Join us on Thursday, 21 May at 14:00 for an engaging Live Chat with Formula D, as we unpack five key trends shaping the future of attraction design – and what they mean for attractions, destinations, and visitor experiences across Africa.

As technology, AI, and evolving audience expectations continue to redefine the industry, this conversation offers valuable insights for attractions and tourism stakeholders looking to stay ahead of the curve.

RSVP here: https://shorturl.at/ZXdSe

15/04/2026

AAVEA's monthly live chats are back! Held virtually on the third Thursday of every month, these open sessions bring together peers from across the attractions industry to exchange real-world insights and strengthen practice across the sector

This month, one of Cape Town's top visitor attractions, Two Oceans Aquarium will be sharing candid reflections on the past season – what they learned, what shifted, and what they'd do differently.

Join us on 23 April to hear their story, add your own, and connect with like-minded peers across the industry.

RSVP here: https://shorturl.at/Ke0nD

16/03/2026

The SATSA Adventure Tourism Report (February 2026) offers valuable insight into one of the fastest-growing segments of the tourism economy. While adventure tourism has traditionally been associated with high-adrenaline activities, the report highlights how the definition of “adventure” is evolving, creating opportunities for a much wider range of visitor attractions

For attraction managers, the takeaway is clear: many visitor experiences may already align with this expanding adventure tourism landscape. Explore the key highlights from the report.

The SATSA Adventure Tourism Report, released in February 2026, provides valuable insight into one of the fastest-growing segments of the tourism economy. While adventure tourism has traditionally been associated with high-adrenaline activities, the report highlights how the definition of “adventur...

15/09/2025

Heritage shapes identity, culture fuels connection, and nature inspires awe – these are the experiences that define Africa. This Tourism and Heritage Month, we’re celebrating the continent’s incredible stories, landscapes, and traditions.

Discover the places and experiences that spark curiosity, foster connection, and showcase Africa’s rich and diverse legacy.

Every September, South Africa celebrates Tourism and Heritage Month, a time to honour the rich tapestry of culture, history, and natural wonders that define ...

28/07/2025

We’re excited to share new developments that position us to better support our members and the wider industry – strengthening connections, amplifying our collective voice, and driving meaningful impact across Africa’s visitor experiences sector.

The African Association of Visitor Experiences and Attractions has been working diligently behind the scenes to drive growth and deliver maximum value to its...

19/06/2025

Your feedback matters📝

Thank you for joining us for an unforgettable AAVEA & IAAPA Africa Summit! Now, we’d love to hear your feedback🧏

Please take a few minutes to complete our post-event survey and help us shape even better future editions of the summit.

Complete survey: bit.ly/africasummit25feedback

Thank you for being part of this growing community transforming attractions and experiences across Africa.

IAAPA EMEA

18/06/2025

It’s a wrap🎬 Three days of thought-provoking conversations, shared insights, meaningful connections, and unforgettable behind-the-scenes EDUTours — all focused on building a stronger, more connected attractions and experiences industry across Africa.

Thank you to every delegate, speaker and partner who made this year’s Africa Summit a remarkable success. A special thanks to our strategic partner, IAAPA EMEA for their continued support and collaboration.

Let’s keep the momentum going — the ideas and opportunities sparked at the summit are only the beginning.

Sign up for our newsletter to stay updated on upcoming events, industry news, and more 🔗 bit.ly/aaveanewslettersignup

IAAPA

11/06/2025

Day one of the AAVEA & IAAPA Africa Summit 2025 has officially kicked off in Stellenbosch, South Africa🤩

We’re excited to welcome delegates from across the globe — and honoured to be joined by the Executive Mayor of Visit Stellenbosch, Cllr. Jeremy Fasser.

We look forward to three days of dynamic conversations, collaboration, and fresh insight into the future of attractions and experiences across Africa.

IAAPA EMEA

09/06/2025

Day one of the IAAPA Institute for Attractions Professionals (IAP) is officially underway in Stellenbosch!

Kicking off a week of learning and connection, the IAP sets the tone for focused development and growth among emerging professionals in Africa’s attractions and experiences sector.

Next up is the AAVEA & IAAPA Africa Summit, taking place from 11–13 June 2025. Registration is still open 🔗aavea.org.za/africa-summit-2025-registration/

IAAPA EMEA

26/05/2025

This Africa Month, we honour the continent’s diverse cultures, powerful heritage, and vibrant destinations.

At AAVEA, we’re championing the attractions and experiences that tell Africa’s story — driving innovation, collaboration, and opportunity across the sector.

Together, let’s keep elevating Africa’s voice🌍