Yachting with Oriana

Yachting with Oriana https://linktr.ee/OrianaSchneps

Yacht Charter Manager & Maritime Marketer

04/29/2026

Brokerages and yacht builders, save this for later. 🚨

Fashion brands use yachts to create aspirational affiliation, placing products in the exact environments their target audience already trusts.

This isn't happening as with brands inside yachting however, and this is a massive missed opportunity.

Instead of relying only on your company’s visibility alone, expand reach, credibility, and demand through strategic partnerships.

That’s where The Yacht Edit Partnership Division comes in, structuring and securing collaborations that place yachts directly inside ecosystems filled with qualified buyers.

The smartest brands are already doing this. Don’t get left behind.

DM The Yacht Edit to start building the right partnerships today.



Credits: Y.CO, Edmiston, RYI, Campers & Nicholsons, Burgess, Ferretti Group, Joaillerie Vannucci, Mytheresa, Juju Activations, Veronica Beard, Ralph Lauren

04/14/2026

What happens when yachts turn themselves from assets into brands? They book out their charter seasons.

This video explores the shift from marketing yachts as inventory to positioning them as legacy entities, and why that transition directly influences charter performance both in the present and over the long term, even after the current yacht is sold.

M/Y LOON is a strong example. By building a consistent digital presence, the yacht grew an audience in the hundreds of thousands and converted that visibility into a massive amount of charter bookings.

Most yachts already function like brands internally. Very few present themselves that way externally.

That gap is where the opportunity lies.

Follow for more yacht marketing insights: .yacht.edit

📸 Credits: Seattleyachtmarina, roanjyachtbroker, oceanairmedia, northjop&J, JaredWatney, PIBS, luxurylaunches

04/10/2026

Your real estate agent doesn’t understand yachting and your yacht broker doesn’t understand real estate.

While not competing, both these verticals service the same clients.

Could the two industries merge? & are attempting to do exactly that.

04/09/2026

What happens when yachts turn themsleevs from assets into brands? They book out their charter seasons.

This video explores the shift from marketing yachts as inventory to positioning them as legacy entities, and why that transition directly influences charter performance both in the present and over the long term, even after the current yacht is sold.

M/Y LOON is a strong example. By building a consistent digital presence, the yacht grew an audience in the hundreds of thousands and converted that visibility into a massive amount charter bookings.

Most yachts already function like brands internally. Very few present themselves that way externally.

That gap is where the opportunity lies.

Follow for more yacht marketing insights: .yacht.edit

📸 Credits: Seattleyachtmarina, roanjyachtbroker, oceanairmedia, northjop&J, JaredWatney, PIBS, luxurylaunches

Daydreaming as the light reflects through the skylights in the beach club of this stunning , Amor A Vida.Stay tuned for ...
04/01/2026

Daydreaming as the light reflects through the skylights in the beach club of this stunning , Amor A Vida.

Stay tuned for the full walk-through.

Thank you, , for inviting me onboard. 🛥️🤍

03/30/2026

It’s wild what you can build in just 12 months when you stay focused and put in the work.

Last year’s Palm Beach show was one of The Yacht Edit’s very first, and we came in as a new company ready to hit the ground running. Fast forward to now, and we’ve grown into a team of 9 across four verticals:
1) Content creation
2) Influencer marketing
3) Partnerships
4) Merchandising

We’re excited to see where this next year takes us, and genuinely grateful for everyone who’s been part of The Yacht Edit journey.

A few moments from Day 4 at PBIBS - nonstop from start to finish.The Yacht Edit Team team has been fully in it this week...
03/29/2026

A few moments from Day 4 at PBIBS - nonstop from start to finish.

The Yacht Edit Team team has been fully in it this week: client shoots, influencer collaborations with .yacht.edit , and The .yacht.edit.shop was on the docks selling our yachting apparel.

We love our industry and are so grateful for all the amazing people who are part of it. 🤍

Grateful to have been invited to speak on today’s panel at the Palm Beach Boat Show, discussing the future of marketing ...
03/26/2026

Grateful to have been invited to speak on today’s panel at the Palm Beach Boat Show, discussing the future of marketing in the yachting industry.

At The Yacht Edit, we’re always thinking 10 steps ahead—focused on building strategies that push the industry forward, not just follow it.

Huge thank you to Emily Taffel at for hosting such an incredible panel, and to my fellow speakers:
• Alex Thompson -
• Laura Yager -
• William Smith -

I am grateful to have been invited to speak on today’s panel at the , discussing the future of marketing in the yachting...
03/26/2026

I am grateful to have been invited to speak on today’s panel at the , discussing the future of marketing in the yachting industry.

At The Yacht Edit, we’re always trying to think 10 steps ahead, focused on building strategies that push the industry forward, not just follow it.

Huge thank you to Emily Taffel owner of for hosting such an incredible panel, and to my fellow speakers:
Alex at
Laura at
and of course, the legendary Will of

03/25/2026

Over $1.2 billion worth of yachts, spread across 1km of Palm Beach waterfront.

Here are some of my favourite yachts at the show and exactly where to find them.
đź“ŤSave this before you walk the docks.

👉 Luna - Oceanco
For sale. Represented by Burgess.
Rybovich Marina.

👉 Rocinante - Lurssen
For sale. Exhibited by Y.CO.
Booth PH E301A.

👉 Boardwalk V - Feadship
For sale. Exhibited by Y.CO.
Booth YCODU1.

👉 Kenshō - Admiral
For sale. Listed with Christie Yachts.
Ramp E with The Italian Sea Group.
Scout - Royal Hakvoort.
Superyacht Villas, Booth 5.

👉 Milele - Royal Hakvoort.
Superyacht Villas, Booth 5.

I’m . Follow along for more PBIBS 2026 and superyacht industry coverage.



🎥 Video Credits:
.co

Excited to share my latest article in Vue Atlanta, highlighting some of the top global events for yacht owners.I always ...
03/14/2026

Excited to share my latest article in Vue Atlanta, highlighting some of the top global events for yacht owners.

I always enjoy collaborating with magazines and media outlets to develop stories about the yachting industry. It’s a unique world, and helping translate the space for a broader audience is something I find both challenging and rewarding.



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