Rideobi

09/17/2026

Obi’s new research report on why Uber left Nigeria is being quoted by the leading publications covering Africa. See the full report at rideobi.com/nigeria - link in bio.

09/17/2026

Intrepid Obi staff spotted a Waymo car in NYC. What makes this interesting is Waymo lost its permit to test its AV technology in Manhattan and Brooklyn back in March. This is why there is a human driver behind the wheel. It looks like Waymo is mapping out the streets the old fashioned way…

09/15/2026

New Obi research quoted in Semafor and Techtrends. See the exclusive report on why Uber left Nigeria at rideobi.com/Nigeria. Link in bio.

09/14/2026

📊 NEW REPORT: The Real Reasons Why Uber Left Nigeria

Uber’s exit from Nigeria wasn’t one bad quarter — it was structural. We pulled 20,298 real trips + surveyed Uber drivers directly to find out what actually happened.

The headline finding: on trips under ~20km, Uber was paying drivers up to 23% more than it charged riders. A subsidy that only works at scale — and Nigeria never had it. Drivers there averaged 130 rides over 7 months vs. 1,142 in South Africa. An 8.8x gap.

We also found:
📉 Uber raised fares 71% (₦574 → ₦983/km) — still wasn’t enough
💬 57% of drivers blame currency/inflation, 51% regulatory pressure
🔀 80% were already multi-apping with Bolt or InDrive before the exit was even announced
💸 49% now expect to lose half or more of their monthly income

Full 10-page report — charts, driver quotes, and the data behind it all — link in bio 🔗or rideobi.com/nigeria

09/14/2026

🚨 We’re in Semafor.

Obi’s new Nigeria research report is cited in Semafor’s article on Uber’s exit from Nigeria, alongside our CEO Ashwini Anburajan’s take on why the numbers never added up.

The core finding: Uber was paying Nigerian drivers more than it charged passengers on trips under 12 miles — in some cases 23% more. A subsidy with no way to unwind without losing drivers, in a market that never had the ride volume to absorb the cost.

“Pay had to be subsidized to make drivers willing to take rides. There was just no way for Uber to dig itself out of this pattern.” — Ashwini Anburajan, CEO

Full story via Semafor — link in bio 🔗

09/09/2026

Obi CEO Ashwini Anburajan quoted in the Denver Gazette - digging into whether Waymo can actually compete with Uber and Lyft on price as it launches in Denver.

A few of the data points Obi shared with the Gazette:

📊 Waymo is running 30-40% more expensive than Uber and Lyft in the markets where it currently operates
📈 The gap isn’t flat — it’s worst on short rides and can double or more during peak afternoon/evening hours
✈️ Airport runs show it clearly: in Phoenix, a 14-mile trip to Sky Harbor averages $33.20 on Waymo vs. $22.40 on UberX (before tip)

As Ashwini put it:

Full story linked in bio.

09/08/2026

🚕 Great feature in the Denver Gazette digging into whether Waymo can actually compete with Uber and Lyft on price as it launches in Denver — and our CEO Ashwini Anburajan was a key voice throughout.

A few of the data points Obi shared with the Gazette:

📊 Waymo is running 30-40% more expensive than Uber and Lyft in the markets where it currently operates
📈 The gap isn’t flat — it’s worst on short rides and can double or more during peak afternoon/evening hours
✈️ Airport runs show it clearly: in Phoenix, a 14-mile trip to Sky Harbor averages $33.20 on Waymo vs. $22.40 on UberX (before tip)

As Ashwini put it:

“People assumed when you had an autonomous vehicle, the cost would go down because you didn’t have to pay a driver. That has not been the case.”

The piece also covers rider comfort with AVs building over time, why the “no tip” argument only closes part of the price gap, and what patchy service-area coverage could mean as Waymo scales into new cities like Denver.

Proud of the team for continuing to bring real pricing data to conversations shaping how people think about the future of ride-hailing. 🙌

Full story linked in comments 👇

09/04/2026

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09/04/2026

Ride smarter this Labor Day weekend. Surge will be high and wait times higher. Obi compares all rideshares in real time so you get the cheapest and quickest ride.

09/02/2026

Whether you are traveling to London City Airport, Heathrow or anywhere in the UK, Obi saves you money. Compare all rideshares and taxis in real time.