08/28/2026
Happy Friday everyone we made it to the weekend!
🔥 Freight Friday — Don’t Chase Loads. Chase Profit!
Not every load is worth taking.
Before accepting freight, look at:
💰 Rate — Is the pay worth the work?
🛣️ Total miles — Don’t look at loaded miles alone.
🚛 Deadhead — Empty miles cost fuel, time, and money.
⏰ Appointments — Can you realistically make them?
📍 Delivery location — Where will this load leave you?
📦 Next opportunity — What does this load set you up for?
A load can pay well and still hurt your week if it leaves you in a poor market or creates excessive empty miles.
Don’t chase every load. Chase the loads that move your business forward. 💰
👇 Truckers: What’s the #1 reason you turn down a load?