PHILTOA

08/05/2026

PHILTOA – Hospital on Wheels Medical Mission Coordination Meeting

A productive coordination meeting was successfully held between the Philippine Tour Operators Association, the Barangay Payatas Administration in Quezon City, and the Philippine Red Cross – Quezon City Chapter in preparation for the upcoming PHILTOA – Hospital on Wheels Medical Mission on May 30, 2026.

Present during the meeting were CSR Chair Ms. Erlinda Tan together with committee members Mr. Aleth Agulto and Ms. Giselle Juan, PhD, while the meeting was presided over by Hospital on Wheels representative August Vergara.

This initiative reflects the shared commitment of all participating organizations in bringing accessible healthcare services, compassion, and meaningful community support to the nearly 300,000 residents of Barangay Payatas.

Together, we continue to create opportunities for service, hope, and healthier communities through collaboration and volunteerism.

06/05/2026

Mabuhay! 🇵🇭✨

Thank you to everyone who joined the Philippine Tour Operators Association Inc. (PHILTOA) 4Ps Special Online Learning Session:

“Precision Under Pressure: Mastering Service Recovery & Customer Trust During Business Disruptions,” held today, May 06, 2026, via Zoom.

We extend our sincere appreciation to our speaker, Ms. Kristine Shroff, Director of Shroff International Travel Care Inc. for sharing her valuable insights and expertise on strengthening customer trust and delivering service excellence during times of disruption.

Your active participation made this session meaningful and engaging. We hope you found the discussion relevant and insightful as we continue to navigate the evolving challenges in the tourism industry.

We look forward to welcoming you again in our upcoming PHILTOA 4Ps activities!

Stay safe and Mabuhay!

04/05/2026

Join us for Precision Under Pressure: Mastering Service Recovery & Customer Trust During Business Disruptions — a powerful session from the PHILTOA 4Ps Online Training Series designed for travel professionals navigating today’s operational challenges.

In times of disruption, how you respond defines your brand. This session will focus on strengthening your customer service approach, leadership decision-making, and mindset when handling critical issues in operations.

Learn how to:
• Manage service recovery with clarity and confidence
• Lead your team effectively during high-pressure situations
• Build and maintain customer trust even amid disruptions
• Develop a resilient mindset for unpredictable scenarios

Equip yourself with practical strategies to deliver service excellence—especially when it matters most.

🗓 Topic: Precision Under Pressure: Mastering Service Recovery & Customer Trust During Business Disruptions
📅 Date: May 06, 2026 (Wednesday)
⏰ Time: 3:00 PM
📍 Platform: Zoom

Don’t miss this webinar!

📲 Scan the QR Code to register.

Let’s stay prepared, resilient, and lead with confidence.

03/05/2026

PHILTOA strengthening its mandate to represent, protect, and advance the interests of Philippine tour operators at the National Conference entitled Industry Dialogue: Tourism Under Constraint, organized by The Tourism Congress of the Philippines and The Management Association of the Philippines, held April 29, 2026 at Dusit Thani Manila

Engaging in critical discussions on industry realities, global pressures, transport connectivity, market shifts, and regulatory challenges, PHILTOA ensures that the voice of tour operators is actively shaping policies, programs, and industry directions.

With focus on sectoral recalibration and value-chain collaboration, our participation reinforces the need for inclusive growth, stronger partnerships, and a more resilient tourism ecosystem; serving as key reference points and baseline parameters for our on-going and future industry initiatives.

Representing PHILTOA were 1st VP Mary Ann Ong, 2nd VP Harold Atondo, Immediate Past President & current Auditor Arjun Shroff and PHILTOA Allied Member Juliet Millamina who served as panelists bringing ground-level insights into national dialogue.

This is PHILTOA in action: from representation to results; driving relevance, resilience, and real industry impact.

👉 Be part of the movement. Engage with PHILTOA and help shape a stronger, more future-ready tourism industry.

02/05/2026

PHILTOA proudly recognizes Ms. Jeannie Javelosa of Banahaw Circle Resort, our Allied Member under Accommodation, who was formally inducted during the 2nd General Membership Meeting held last April 22, 2026 for an exceptional early contribution that already reflects strong leadership and engagement within the tourism industry.

Shortly after joining the association, Ms. Javelosa immediately translated membership into meaningful action through a published article in the Daily Tribune; bringing forward timely insights that contribute to industry dialogue and reinforce PHILTOA’s role as a credible voice in Philippine tourism.

This is exactly what we value in PHILTOA membership: not passive affiliation, but active participation, visibility, and influence. Her initiative exemplifies how newly inducted members can already create impact; strengthening not only their own brand presence, but also elevating the collective voice of our association.

This modest gesture sends a clear message to the industry: PHILTOA members are engaged, relevant, and ready to lead conversations that matter.

We warmly welcome Ms. Jeannie Javelosa and look forward to more powerful contributions as she continues her journey with PHILTOA; helping us shape a more connected, dynamic, and forward-moving Philippine tourism sector.

Just when the world has been going into the dizzying space of travel, when life began to be defined by experiences in other lands, when social media made everyo

30/04/2026

Happy Labor Day!

Let this day we honor all the hardworking Filipinos and their contribution to the country.

27/04/2026

40 years. One united industry.

From meaningful conversations to powerful collaborations, PHILTOA's 2nd General Membership Meeting reminded us that resilience is not just about enduring—it’s about evolving and moving forward together.

Our heartfelt thanks to all our members who attended and made this gathering truly meaningful.

Here’s a quick look at PHILTOA’s 2nd GMM—where every moment of energy, unity, and shared purpose reflects 40 years of resilience and what lies ahead for our industry.

We’re just getting started.

24/04/2026

Reimagining Urban Spaces for Sustainable Tourism Growth

On April 23, PHILTOA took part in the ongoing assessment of the Taguig Lakeshore, a government-operated park being evaluated for its potential as an emerging ecotourism destination.

The initiative, conducted in coordination with the Department of Tourism - Philippines -National Capital Region focuses on identifying the site’s natural and cultural heritage value as part of efforts to develop sustainable, community-centered tourism spaces within the metro.

PHILTOA continues to support initiatives that balance development with conservation, ensuring that emerging destinations are shaped with sustainability, authenticity, and long-term tourism value in mind.

Attended by Erlinda Tan – Treasurer, PHILTOA

24/04/2026

Beyond Uncertainty: Recalibrating Global Confidence in Philippine Tourism

Staying informed. Staying relevant. Driving results.

Last April 20, PHILTOA participated in a strategic engagement hosted by the Tourism Promotions Board Philippines, bringing together key trade partners for a timely exchange of global data, market intelligence, and forward-looking industry insights. Amid the evolving situation in the Middle East, the session served as a critical platform to align strategies that sustain travel demand and reinforce confidence in the Philippines as a resilient and competitive destination.

PHILTOA continues to actively engage in data-driven collaborations that strengthen industry readiness, support its members, and sustain the country’s global tourism competitiveness.

Attended by PHILTOA leadership in hierarchy of positions:
Mary Ann Ong – 1st Vice President
Erlinda Tan – Board of Trustee & Treasurer
Nimah Karay – Secretary General

24/04/2026

PHILTOA continues to take an active role in shaping regional tourism directions.

The PHILTOA President officially presided over the FATA Board Meeting via zoom today, April 23, 2026 as the current President of the FATA - Federation of ASEAN Travel Associations where key proposed projects were thoroughly discussed, alongside the sharing of country reports to provide valuable insights and benchmarks across member nations. Invitations for upcoming collaborations and engagements were also presented.

An open forum on the global oil crisis highlighted its impact on travel and tourism, reinforcing the need for strategic, adaptive, and collaborative approaches within the industry.

Strengthening partnerships. Driving solutions. Moving tourism forward together.