SWING Golf Ireland

SWING Golf Ireland Creating golf tours to Ireland's best links & parkland courses for over 37 years. Experience Ireland'

SWING (South West Ireland Golf Ltd) was founded in 1986 by Denis Brosnan CEO at the time of Kerry Group, the premier golf clubs in the region, the Irish Tourist Board and Shannon Development. Starting out as a marketing company to promote the premier clubs in the South West of Ireland to a world golf audience, SWING has grown to be the largest and most renowned golf vacation handling agency in Ire

land bringing Golfers to the finest Irish golf clubs for over 25 years. SWING Golf’s strengths lie in its experienced, knowledgeable staff of Irish golf holiday experts, the backing of the above organisations and its owner golf clubs which host some of the finest links and parkland golf courses in the world. SWING represents the following Irish golf courses and clubs and can arrange your vacation, tours and tee times along with all your other golf holiday needs

Swing Golf Ireland operates a highly professional ground handling and tee-time reservation service where golfers can avail of a range of services including friendly advice and planning, tee time reservations and the organising of complete golf vacations and golfing package ensures our visiting golfers have a lifetime experience in this beautifully scenic region of Ireland. SWING Golf’s operations cover golf in all of Ireland and not just the South West of Ireland and services individuals, large groups and corporate. SWING’s popularity is recognized by many tour operators worldwide who also use its services. Its markets are worldwide and include UK, Europe, USA, Canada and Australia. The company is seen present at many golf tournaments and trade shows worldwide. The company’s success is based on being able to offer a world-class golf destination in an idyllic setting and its renowned quality of customer service. The company is headed up by Chief Executive Brendan Keogh a business graduate of University College Cork who is with the company 21 years. A fanatical sportsman and 6 handicapper, his passion for golf (Irish golf in particular) grew out of his caddying days at Killarney Golf & Fishing Club. He takes over from the recently retired Paddy O Looney who spent 26 years with the company and was better known as “Ireland’s Golf Ambassador”. Other team members include Eileen O Sullivan (Accounts Manager) and Tommy Pierce (Administration & Logistics) who between them have 30 years of experience taking care of visitors needs. The South West Region today is still the most popular destination in the world with its combination of top-class courses, excellent accommodations, restaurants, ‘pubs’ and the friendliest people known to mankind. A golf vacation to the South West of Ireland not only offers a wonderful golf experience but an emotional and spiritual journey, which will remain with you for the rest of your life.

From the SWING office to Adare Manor… Jamie’s stunt double really made the most of his trip! ⛳After the Scott DeBergh Gr...
18/08/2026

From the SWING office to Adare Manor… Jamie’s stunt double really made the most of his trip! ⛳

After the Scott DeBergh Group asked us to arrange a life-sized cut-out of their friend Jamie McShane, we had to make sure he got the full Irish golf experience.

From the SWING office in Tralee to Adare Manor and Old Head, he certainly got around and we’re pretty sure he ended up in the pub once or twice too! 🍻

A big thanks to the Scott DeBergh Group for sending over the photos and for bringing Jamie’s stunt double along for the trip. We hope you all had a fantastic time in Ireland and wish you safe travels and all the best until the next one!

We have the SWING Team pictured here with proof we go above and beyond for our clients.The Scott DeBergh Group were look...
14/08/2026

We have the SWING Team pictured here with proof we go above and beyond for our clients.

The Scott DeBergh Group were looking forward to having Jamie McShane join them during their Irish golf trip. Unfortunately, filming commitments in America meant Jamie couldn’t make the journey across the Atlantic.

The group asked if we could arrange a life-sized cut-out of Jamie to bring along instead....so that’s exactly what we did! 😂

For us, it’s all about listening to what our clients want and doing whatever we can to make their trip memorable. Sometimes, it’s the little details that create the best memories.

There is no group too big for SWING!⛳The John Bird Group of 20 golfers enjoyed an unforgettable Irish golf adventure, ta...
30/07/2026

There is no group too big for SWING!⛳

The John Bird Group of 20 golfers enjoyed an unforgettable Irish golf adventure, taking in some of Ireland’s finest courses including the iconic Ballybunion Golf Club.

With world-class golf, great company and many memories made along the way, it was a pleasure to help bring this trip together.

Thanks to John and the group for travelling with SWING. We look forward to welcoming you back again soon! 🍀

We had the pleasure of welcoming Babs Neff and her  group to the sunny South West last week!The ladies were part of the ...
13/07/2026

We had the pleasure of welcoming Babs Neff and her group to the sunny South West last week!

The ladies were part of the officiating team for the prestigious Arnold Palmer Cup at Tralee Golf Links, and they took the opportunity to experience some of the very best links golf in Ireland during thier visit. Here they are ready to tee off at at the wonderful Golf Links .

Fabulous day at Tralee Golf Links for the Am-Am at the Arnold Palmer Cup 2026. The course is in pristine condition and i...
03/07/2026

Fabulous day at Tralee Golf Links for the Am-Am at the Arnold Palmer Cup 2026.
The course is in pristine condition and it's a pleasure to engage with these budding visiting collegiate players, who are so complimentary of the spectacular links golf on offer.
Congrats and best wishes to Tralee for a great weekend of collegiate golf. All spectators are welcome at the Barrow venue. Many thanks to Tralee for the invitation to take part.

The Danny Mauti group enjoying dinner after a great round ⛳Feedback like this is exactly why we do what we do.Hearing th...
02/07/2026

The Danny Mauti group enjoying dinner after a great round ⛳
Feedback like this is exactly why we do what we do.
Hearing that a trip we built turned into a genuine life experience for the group is what its all about. It's what keeps us hunting for the best courses, the best clubhouses, and the best craic Ireland has to offer.
Ready for your own unforgettable Irish golf trip? Link in bio.

Back at Ballybunion Golf Club with the fantastic Brian Harff group on their 9th tour with us. ⛳It's always a pleasure to...
24/06/2026

Back at Ballybunion Golf Club with the fantastic Brian Harff group on their 9th tour with us. ⛳

It's always a pleasure to welcome back familiar faces and share another memorable golfing experience, as we have been doing for 39 years.

Here's to many more great rounds ahead. ☘️

Blue skies, Atlantic views, and one of the most iconic golf courses in the world. 🌊⛳️Bill Moore and his group enjoyed an...
12/06/2026

Blue skies, Atlantic views, and one of the most iconic golf courses in the world. 🌊⛳️

Bill Moore and his group enjoyed an unforgettable day Old Head Golf Links as part of their Irish golf trip. Days like this are why golfers travel from around the world to experience Ireland's legendary links.

Thank you to Bill and the group for letting Swing Golf take care of the details and create another unforgettable golf tour.

There’s a moment on every Ireland golf trip when you realise it was never just about the golf. 🍀⛳Maybe it’s standing on ...
20/05/2026

There’s a moment on every Ireland golf trip when you realise it was never just about the golf. 🍀⛳

Maybe it’s standing on a tee box beside the Atlantic with the wind howling around you.
Maybe it’s the laughter on the road between rounds.
Maybe it’s the stories shared over dinner that somehow get better every night.

Or maybe it’s watching a group of grown men slowly turn back into their 18-year-old selves, embarking on their first lads’ holiday all over again.

For one-week, real life gets left behind,
Every round feels like the Ryder Cup Sunday.
Every bus journey becomes part of the adventure.
Every pub stop turns into “just one more”.
And every friendship gets stronger along the way.

That’s the magic of golf in Ireland.

Yes, the courses are spectacular.
The scenery is unforgettable.
The towns, the people, the music and the atmosphere are unlike anywhere else in the world.

But what truly makes these trips special are the memories created between the tee times, the laughs, the friendships, the stories and the feeling of experiencing beautiful old Ireland together with your lifelong friends.

Those are the moments people talk about long after the scorecards are forgotten. 🍀

Huge thanks to the Necus party for capturing their Irish golf adventure, which saw them play some of the finest courses the southwest has to offer: Dromoland Castle Golf Club , Lahinch Golf Club , Killarney Golf & Fishing Club , Ceann Sibéal Di**le Links Golf Club , Waterville Links and Tralee Golf Links

Special thanks as well to Kerry Coaches for chauffeuring the group throughout what was clearly an unforgettable trip. Where the highlights can be watched through the link below:

🎥 https://youtu.be/o81I2JTAyAM

Some trips are about golf. Others are about memories that last a lifetime. ⛳It was a pleasure to welcome the Kindermann ...
18/05/2026

Some trips are about golf. Others are about memories that last a lifetime. ⛳

It was a pleasure to welcome the Kindermann group from America, four dads and their sons on their Southwest golfing adventure.

Pictured here outside The Rose Hotel Tralee, the group experienced the magic of Southwest Ireland with rounds at Dooks Golf Links , Killarney Golf & Fishing Club , Ceann Sibéal Di**le Links Golf Club and Waterville Links Four incredible courses set amongst some of the most spectacular scenery in the world.

There truly is no better father & son bonding experience than a golf trip to Ireland. From the first tee box to the last pint, it’s the laughs and stories along the way that really stay with you.

Address

24 Denny Street
Tralee
CO.KERRY

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

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