13/10/2026
How much do you need to spend on every order to make customers come back? Probably a lot less than you think.
Order fulfilment spend is retention spend, and retention spend compounds. But that doesn't mean gold-plating every parcel. We're talking about a pound an order, not twenty.
Yes, some brands go all out on delivery, and for a top-end, high net worth customer base that makes perfect sense. But the brands that get the most out of their order fulfilment usually spend the least. They lead with thought, not money: packaging that suits the product, a note that actually sounds like them, and an order that arrives exactly as promised.
What would a pound of thought change for your customers?
Order fulfilment is what we do. Brand experience is what we deliver. Seven days a week.