05/10/2026
Prime Big Deal Days is expected on 6th - 7th October, Amazon's fall sales event and one of the sharpest demand spikes before Black Friday for brands selling on the platform.
For brands with October as a meaningful trading window, the preparation that tends to make the difference looks like this:
→ Stock confirmed and available at the fulfilment centre before the event opens
→ Carrier capacity allocated for the expected volume uplift
→ The 3PL briefed on forecast volumes and aware of what's coming
If those conversations are still outstanding, this week is a good time to have them.