Diywithjoy

25/09/2026

If you missed this week’s webinar, I’m running it again and this time in the evening 🙌🏾

Thank you to everyone who joined the first session! The feedback has been so encouraging, and I’m glad people found it useful.

Next Thursday, I’m hosting another free session:

How to Turn a Cold Email into a 5-Figure Paid Partnership from Events and Conferences.

I’ll walk you through my original CRAFT Framework, including how I used it to secure a $22,000 paid partnership with one of the fastest growing tech brands.

We’ll cover:

→ How to research the right brands before an event.
→ The green signals that make a business worth approaching.
→ How to write a cold email that gives someone a reason to reply.
→ What to ask on the discovery call.
→ How to follow up and move the conversation forward.

Whether you’re a founder, small business owner, consultant or creator, you can adapt the approach to your industry.

Everyone who joins also gets a free worksheet with the tools I use, so you can start applying what you learn.

📅 Thursday 1 October
🕗 8pm BST · 12pm PDT · 3pm EDT · 9pm SAST
💻 Free, live on Google Meet

An afternoon session for my US folks and anyone who couldn’t make the daytime one!

Bring an upcoming event or a brand you’d love to work with.

Comment CRAFT and I’ll send you the registration link.

22/09/2026

British Airways is flying to Zanzibar. 🥳🇹🇿

From 29 May 2027, BA will fly from London Gatwick to Tanzania three times a week, landing in Kilimanjaro first and then carrying on to Zanzibar. Fares are starting from £849 return.

If you’ve ever asked me how to get to Zanzibar from the UK, my answer has always been a stop in Nairobi, Amsterdam or Doha. I lived in Tanzania and I’ve been to Zanzibar three times, so trust me when I say this is big for anyone who has had the island sitting on their list.

It also means you can combine safari and beach holiday in one trip. Land in Kilimanjaro for the Serengeti, finish in Zanzibar, fly home from the island.

Before you book anything, there are things I wish someone had told me first. The travel insurance you have to buy from Zanzibar itself or you can be refused entry. Why the tide decides whether you can swim outside your hotel. What to wear in Stone Town. What a taxi should actually cost, because there are no meters and no Uber.

It’s all in my Zanzibar travel guide on the blog.

Comment GUIDE and I’ll send the link straight to your DMs.

Have you been to Zanzibar or would you love to visit? Would love to know.

18/09/2026

Six weeks before Cannes Lions, I sent a cold email to a brand I had zero relationship with. That email turned into a five-figure paid partnership.

Most people spend time, money and energy going to events and come back with a stack of LinkedIn connections and zero signed contracts. The follow-ups get stuck on “It was great meeting you!” and die in the inbox.

The deals that actually close start before you walk in the room. That’s what I’m sharing next Wednesday, the exact framework, from pre-event research to cold outreach to closing the deal.

Join me next Wednesday 23 September at 12pm BST

Comment ‘ Webinar’ and I’ll send you the link to register.

Tag someone who would benefit from this webinar ☺️

02/09/2026

8 Situations Where an eSIM Becomes Essential Outside Your Country

Travel outside your country brings new places, new routines, and unexpected moments that require quick decisions. In such situations, mobile connectivity

14/08/2026

I recommend being OOO in Barbados, you won’t regret it 🇧🇧👌🏾

18/07/2026

So I was talking to my girl Sophie | Solo Female Travel | Content Creator | London | UK about solo travel and honestly it brought me back to this moment I think about all the time.

2019, I took my mum to Portugal for her birthday. We were on a boat trip and I met this lovely young married couple from Pakistan. I ended up talking to the husband about solo travel - like really passionately, the way I always do lol and I didn’t think anything of it.

Months later he messages me. He’d gone on his first solo trip. Said it was one of the best decisions he’d made for himself.

I got so emotional reading that 💛🥺 Like that’s the whole point. You have one conversation and you genuinely never know what it plants in someone.

So if you’ve been going back and forth about solo travelling, this is your sign 🌍

5 reasons to just book it:

1️⃣ it’s honestly one of the best ways to reconnect with yourself
2️⃣ you learn to trust your own instincts. There’s no one to lean on but you
3️⃣ it makes you SO much more adaptable. i’m not scared of change the way i used to be
4️⃣ you’re forced out of your comfort zone, from talking to strangers, eating alone, figuring things out in another language and it opens your mind in a way nothing else does
5️⃣ it’s genuinely good for your mental health. grounding yourself somewhere new, learning to be okay in your own company

I get emotional every time I talk about this because it changed my life and I want more people to know they can do it too.

If you’ve solo travelled, what did it teach you about yourself? tell me below 👇🏾

ps i’ve got a blog post up on solo travel safety tips for women. Go read it before your next trip 💛

14/07/2026

Met Oprah and Jay Shetty ☺️

But you know what was even more special?

Meeting the Crescendo Creative Bridge WhatsApp community IRL - 200+ brand marketers, C-suite leaders, agency founders, investors, creators and media, all heading to Cannes 🌍

People gave Crescendo Digital - Tourism Marketing & PR Agency | UK & Africa their flowers in real time. I got a speaking opportunity from this group. And most importantly, I found community.

What the community did at Cannes 2026:
✨ Found last-minute accommodation for members
✨ Shared invite-only event access
✨ Surfaced PR and press opportunities
✨ Unlocked speaking slots
✨ Introduced people who ended up collaborating together
✨ Shared the tips no one tells you the first time

If you’re heading to Cannes Lions 2027 for first time or fifteenth, this is the group I wish I’d had when I first arrived 🤍
Everyone genuinely supportive. Everyone giving before they ask.
Join us - link in bio

23/06/2026

How do we move UK–Nigeria creative collaboration beyond market entry?

That’s the question I’ll be moderating with a brilliant group of senior leaders at Cannes Lions International Festival of Creativity 2026 today! 🇫🇷

Beyond Market Entry: The Future of UK–Nigeria Creative Collaboration

📅 Tuesday 23 June, 11:30–12:30
📍 UK House, Empower Café, Pantiero Terrace

Following President Tinubu’s UK visit earlier this year, attention is increasingly turning to how stronger commercial partnerships can be built between two of the world’s most globally influential creative markets.

This isn’t a “what are the barriers” conversation. We’re getting into what actually works sustainable commercial models, sector-specific pathways across advertising, production, talent and cultural exports, and what real capital infrastructure between the two markets needs to look like.

Hosted by UK Advertising with an exceptional room including Steve Babaeko, Obi Asika, Fadé Ogunro Addy Awofisayo and more.

If you’re at Cannes and working at the UK–Nigeria intersection, would love to connect 👇🏾

15/06/2026

From Big Ben to the Eiffel Tower: Iconic Highlights of Western Europe

Western Europe brings together some of the world’s most recognisable landmarks, connected through dense transport networks and relatively short travel distances. Travelling between the UK and France allows visitors to experience two capitals with very different urban styles, histories, and daily rhythms, while also exploring the routes that connect them. Travelling beneath the Channel One of the most popular ways to move between the UK and France is by taking a…...

Western Europe brings together some of the world’s most recognisable landmarks, connected through dense transport networks and relatively short travel