SMARTour

SMARTour Smart Tourism: The joint future of Pannonian region

Project ID: HUSRB/23R/22/004

This project aims to transform tourism in the Pannonian region through a Smart Tourism Platform that leverages technology, innovation, and sustainability. By integrating digital tools and AI, the project enhances the visibility and accessibility of cultural and natural assets while supporting eco-friendly tourism. The platform offers personalized, inclusive tourist experiences, while digital signa

ge and a SMART HUB support real-time information and public engagement. Capacity-building for tourism professionals will foster long-term sustainability, improve service quality, and boost the regionโ€™s competitiveness in the global tourism market. Lead Partner:
Provincial Secretariat for Economy and Tourism (RS)
Other Partners:
P1: DKMT Danube - Kris - Mures - Tisa Euroregional Development Agency - Nonprofit Public Benefit Limited (HU)
P2: University of Novi Sad, Faculty of Economics in Subotica (RS)

Start Date: 01 August 2024
End Date: 31 July 2026

Total Project Budget: EUR 1 323 041.00
EU Contribution (IPA): EUR 1 124 584.85

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06/08/2026



https://www.facebook.com/.ipa.husrb
https://hungary-serbia.eu/projects/smartour
https://ec.europa.eu/.../products.../w/ddn-20250402-1
https://www.interregeurope.eu/smart-tour

โ˜€๏ธ ๐—ฆ๐˜‚๐—บ๐—บ๐—ฒ๐—ฟ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ฒ๐—ฟ๐—ณ๐—ฒ๐—ฐ๐˜ ๐˜๐—ถ๐—บ๐—ฒ ๐˜๐—ผ ๐—น๐—ฒ๐˜ƒ๐—ฒ๐—น ๐˜‚๐—ฝ ๐˜†๐—ผ๐˜‚๐—ฟ ๐˜€๐—ธ๐—ถ๐—น๐—น๐˜€!

The Sustainable Tourism missionโ€™s MOOC is now live on the Interreg Euro-MED Academy platform! ๐ŸŒโœจ

With 5๏ธโƒฃ practical modules, this training is designed to empower project promoters and policy makers with actionable tools to scale up successful initiatives and drive real impact.

๐Ÿ”— Access the Academy here: https://academy.interreg-euro-med.eu

๐—ช๐—ต๐˜† ๐—ท๐—ผ๐—ถ๐—ป?
โœ… Hands-on knowledge to turn ideas into action
โœ… Expert insights for effective project scaling
โœ… Flexible learning at your own pace

๐—˜๐˜…๐—ฝ๐—น๐—ผ๐—ฟ๐—ฒ ๐˜๐—ต๐—ฒ ๐—บ๐—ผ๐—ฑ๐˜‚๐—น๐—ฒ๐˜€:
๐Ÿ“Œ Module 1: How to produce/identify and select the most interesting projects and outputs for reuse and transfer?
๐Ÿ“Œ Module 2: How can we ensure the full involvement of those responsible for projects that are relevant to the transfer/mainstreaming process?
๐Ÿ“Œ Module 3: Who are the 'potential reusers' and how can they be mobilised?
๐Ÿ“Œ Module 4: How to transfer Interreg projects successfully: connecting projects with potential re-users
๐Ÿ“Œ Module 5: Monitoring and evaluation of transfer and mainstreaming processes

๐—ฅ๐—ฒ๐—ฎ๐—ฑ๐˜† ๐˜๐—ผ ๐—บ๐—ฎ๐—ธ๐—ฒ ๐—ฎ ๐—ฑ๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐—ฐ๐—ฒ? ๐—ฆ๐˜๐—ฎ๐—ฟ๐˜ ๐—น๐—ฒ๐—ฎ๐—ฟ๐—ป๐—ถ๐—ป๐—ด ๐˜๐—ผ๐—ฑ๐—ฎ๐˜†! ๐Ÿš€

El legado andalusรญ Fundaciรณn Pรบblica Andaluza | ASCAME | Rรฉgion Sud Provence-Alpes-Cรดte d'Azur | Greening the Islands

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28/07/2026



https://www.facebook.com/.ipa.husrb
https://hungary-serbia.eu/projects/smartour
https://ec.europa.eu/.../products.../w/ddn-20250402-1
https://www.interregeurope.eu/smart-tour

To better understand how destinations and tourism stakeholders worldwide are responding to climate change, mascontour conducted a global survey in cooperation with ITB Berlin. The resulting white paper, โ€œClimate Adaptation in Tourism โ€“ From Risk Awareness to Resilient Tourism Management,โ€ prov...

            https://www.facebook.com/.ipa.husrbhttps://hungary-serbia.eu/projects/smartourhttps://ec.europa.eu/.../produ...
13/07/2026



https://www.facebook.com/.ipa.husrb
https://hungary-serbia.eu/projects/smartour
https://ec.europa.eu/.../products.../w/ddn-20250402-1
https://www.interregeurope.eu/smart-tour

The latest Tourism: Trends & Prospects โ€“ Quarterly Report (Q2/2026) by the Travel Commission (ETC) reveals that international tourist arrivals across Europe grew by 5.0%, while overnight stays increased by 4.8% compared to the same period in 2025.

The report also highlights a shift in traveller behaviour, with tourists increasingly choosing destinations that offer safety, value for money, and year-round experiences. Northern Europe led regional growth, while Greece, Italy, and Malta emerged among the strongest-performing destinations.

๐Ÿ“Š Swipe through the infographic for the key insights.

๐Ÿ“„ Read the full report here: https://etc-corporate.org/news/european-tourism-holds-firm-despite-rising-uncertainty-and-changing-traveller-priorities/

Source: European Travel Commission (ETC).

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Bulevar Mihajla Pupina 16
Novi Sad
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