rhipe

rhipe Empowering Partner Success for Over 20 Years. At Crayon we are at our partners’ side of the table. Always.

Crayon is a leading distributor of cloud solutions and services in APAC, providing partners with business advisory and deep domain technical expertise to thrive in the growing cloud market. With over 4,000 team members across 46 countries, we have extensive experience servicing channel partners’ needs around software licensing, cloud cost management, and optimizing revenue streams for businesses l

ike services providers, system integrators, and software development companies. Our Story

Crayon’s growth in the Asia-Pacific region is testament to the value of combining direct enterprise consultancy services with a strong partner ecosystem in the channel. Since opening our Singapore and Malaysia offices in 2013, we have steadily expanded Crayon’s field presence into Australia and New Zealand, Indonesia and the Philippines, Sri Lanka, Thailand, Japan and South Korea. By 2022, a series of strategic acquisitions merged Crayon’s regional operations with the leading cloud solutions distribution and services capabilities of Australian-based rhipe Limited, cybersecurity specialists, emt Distribution, cloud managed services firm, Parallo, and with Oracle specialist, Navicle. The successful integration of these organisations reinforces our ability to scale Crayon’s service capabilities into advanced Cloud, Data and AI technology domains, and deliver increased value to Crayon customers and partners in Asia Pacific.

We are less than 2 weeks away for Reseller News NZ Women in ICT Awards (WIICTA) 2026!We are incredibly proud to share th...
04/06/2026

We are less than 2 weeks away for Reseller News NZ Women in ICT Awards (WIICTA) 2026!

We are incredibly proud to share that two outstanding SoftwareOne and Parallo women who have been named finalists in this year’s Reseller News NZ WIICTA 2026!

• Denise Whiteman — Achievement Category Finalist
• Katerina Thomas — Innovation Category Finalist

This recognition highlights not only individual brilliance but also the collective progress of women driving innovation, leadership, and impact across our industry. All the best, Denise and Katerine!

Cloud Cost Optimisation, Done Differently.Cloud spend doesn’t usually blow out overnight. It creeps, through overprovisi...
01/06/2026

Cloud Cost Optimisation, Done Differently.

Cloud spend doesn’t usually blow out overnight. It creeps, through overprovisioning, idle resources, inconsistent governance and a lack of visibility across teams.

Crayon helps partners turn cost conversations into value conversations, with practical steps that improve control and unlock scalability.

Here’s how we help you drive better outcomes for customers:
• Visibility and accountability: clearer reporting, tagging and ownership
• Rightsizing and waste reduction: cut spend without compromising performance
• Commitment optimisation: smarter use of reservations/savings approaches where it fits
• Governance and guardrails: prevent cost overruns before they happen
• Ongoing cadence: FinOps-style discipline that keeps optimisation continuous, not reactive

If you’re ready to help customers spend smarter and scale faster, we’re here to back your next engagement.

Explore our Partner Services: https://ow.ly/6jwx50Z5Zvy

AI is gaining momentum across APAC, but scaling it successfully depends on more than just deploying new tools.From enabl...
05/05/2026

AI is gaining momentum across APAC, but scaling it successfully depends on more than just deploying new tools.

From enabling Copilot to delivering AI at scale, unified data is becoming a critical priority for organisations. This creates a strong opportunity for partners to help customers move beyond pilots and into meaningful, business-ready AI outcomes.

In our latest article with CRN, we broke down why breaking down data silos is critical for partners who want to move beyond experimentation and into scalable, repeatable AI outcomes.

Read the full article here: https://ow.ly/bHFv50YUP1B

Cloud Migration, Done Differently.At Crayon, we don’t just help partners move workloads to the cloud. We help you move c...
04/05/2026

Cloud Migration, Done Differently.

At Crayon, we don’t just help partners move workloads to the cloud. We help you move customers forward, with a migration approach that’s structured, outcome-led and built to reduce risk.

Our Cloud Migration Services are designed to support partners across every stage of the journey:

• Rapid discovery and workload assessment to build the right migration plan
• Landing zone design and deployment to create a secure foundation
• Migration ex*****on with minimal disruption to the business
• Guidance to avoid common pitfalls, control costs and accelerate time-to-value

Whether your customer is migrating from on-prem, hosted environments, AWS or moving from Azure EA to CSP, our experts help you deliver migrations with confidence, without relying on third parties.

Explore our Cloud Migration Services: https://ow.ly/VqVj50YUqXL

Microsoft’s innovation is advancing rapidly and partners now require enablement, deep expertise, and sustained support t...
04/05/2026

Microsoft’s innovation is advancing rapidly and partners now require enablement, deep expertise, and sustained support to translate Microsoft’s innovation stack into tangible business outcomes for their customers.

Microsoft’s ‘Copilot for All’ is a strategic framework designed to help partners drive widespread AI adoption within organizations.

In our latest blog, we explore how Crayon brings together readiness frameworks, technical expertise, services, and strong vendor alignment to support partners at every stage of the AI lifecycle.

Read the blog here: https://ow.ly/e27w50YUqC4

Cloud-iQ, a cloud cost intelligence that drives growth. Cloud cost and usage data doesn’t have to be complicated. The ne...
30/04/2026

Cloud-iQ, a cloud cost intelligence that drives growth.

Cloud cost and usage data doesn’t have to be complicated. The next generation of Cloud-iQ see a range of renewed and refreshed features that integrates years of partner feedback and proprietary research and development.

With the newly added platform support, Cloud-iQ is now able to help organizations buy, manage, and optimize cloud services from leading providers such as Microsoft, AWS, Google Cloud, and Adobe.

Learn more to find out how Cloud-iQ simplifies how you buy, sell and manage your customer transactions: https://ow.ly/Vhyr50YRzc1

AI is gaining momentum across APAC, but scaling it successfully depends on more than just deploying new tools. From enab...
29/04/2026

AI is gaining momentum across APAC, but scaling it successfully depends on more than just deploying new tools.

From enabling Copilot to delivering AI at scale, unified data is becoming a critical priority for organisations. This creates a strong opportunity for partners to help customers move beyond pilots and into meaningful, business-ready AI outcomes.

In our latest article with CRN, we broke down why breaking down data silos is critical for partners who want to move beyond experimentation and into scalable, repeatable AI outcomes.

Read the full article: https://ow.ly/yvw450YRz5C

Delivering measurable cloud value with Cloud-iQ. Cloud cost and usage data doesn’t have to be complicated. The next gene...
28/04/2026

Delivering measurable cloud value with Cloud-iQ.

Cloud cost and usage data doesn’t have to be complicated. The next generation of Cloud-iQ see a range of renewed and refreshed features that integrates years of partner feedback and proprietary research and development

Cloud-iQ is Crayon’s cloud billing and governance platform built to turn complex cloud cost and usage data into clear, actionable intelligence.

Hear from our partner in Singapore, Veron Lee from Innocom Technologies on how Cloud-iQ has enabled her team for efficiency.

Read more here: https://ow.ly/HfK350YOQB7

AI success cannot be achieved through transactional distribution alone. Access to technology is only the starting point....
26/04/2026

AI success cannot be achieved through transactional distribution alone. Access to technology is only the starting point.

Partners now require enablement, deep expertise, and sustained support to translate Microsoft’s innovation stack into tangible business outcomes.

In our latest CRN feature, we explore how partners can play a critical role in helping customers translate Microsoft’s innovation stack into tangible outcomes.

Read the full article to understand how Crayon’s distribution model can help partners navigate through the AI chaos: https://ow.ly/cmXV50YOQAi

Address

Level 16, 65 Berry Street
North Sydney, NSW
2060

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Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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+611300885812

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