10/05/2026
The brands that have their best Q4 ever aren't scrambling in October. They're locking in their plan right now.
Inventory positioning, carrier strategy, labor planning, returns capacity — peak season preparation isn't something you build in the moment. By the time the volume hits, it's too late to fix the gaps. You can only manage them.
If your 3PL hasn't proactively reached out about Q4 prep yet, that's worth paying attention to.
What's the one thing you wish you had in place before your last peak season?