MO LIFE Records is a multimedia entertainment company which will supply profitable, audio and visual entertainment to a diverse, national consumer group. MO LIFE Records is committed to wholesome entertainment across the board and firmly believes that quality entertainment can be realized without compromising commercial appeal. Contrasting the typical scenario in which a record company spends more
money producing the music than they do in its marketing and promotion, MO LIFE Records will utilize a stable of experienced and resourceful producers to ensure the highest quality product within established production budgets. This, in conjunction with the financing and expertise necessary to stage intense, relentless marketing campaigns will guarantee the impetus necessary to create "winning" products in the marketplace. MO LIFE Records will compete and earn revenue immediately through the creation of several lucrative profit centers, beginning with pre-recorded music [(CDs), enhanced CDs (sound & picture combination), CD Rom, and vinyl albums.] Additional income will be produced from distribution, video, merchandising and show promotion. Each of the albums that MO LIFE Records produces and owns will create valuable short-term streams of revenue. Owning and controlling the rights to each of its albums will enable MO LIFE Records to grow its music catalog into a valuable asset, one of several-hundred revenue producing titles.