M&M Market Management understands the key to surviving in both good and bad times is to provide clients with timely, accurate information at very affordable prices. Since the early 1980’s we have assisted our clients in making sound decisions on policy and production/operational matters. Without proper and timely execution of the test design, and highly accurate gathering and follow-up controls of
the in-store and consumer causal data, even the most sophisticated analysis will not provide reliable, and more importantly, actionable findings and results. Firms must take into account the strength and reliability of any research project is highly dependent upon the field execution of that project. Our client base has realized the need to seriously scrutinize the experience, knowledge, and quality of the field service who will be executing their test marketing functions. At M&M, we recognize that effective performance begins with efficient, consistent quality controls. With our help you can achieve action oriented results in a timely, cost effective manner. We respect the very nature for which consumer reactions are needed; we implement your projects with care. We offer full field coverage and experience in executing:
Controlled Store/Market Testing
Coupon Placement
Display Setup
Distribution/Observation Studies
In-Store Audits
In-Store Consumer Interviewing
Merchandising – All Types
Mystery Shopping
Point of Sale Placement
Product/Category Resets
Product Retrievals
