Dolsilnai is originated from the name representing the name of the best specialized h**p cloth in Seokgok Village, Goksung, Jeonnam Province and such expertise. ‘Dolsil’, the native name of Seokgok village, and ‘Nai’ ancient word meaning of ‘making’ are combined into this one brand name. Dolsilnai is the brand name to reconstruct Korean traditional costumes properly to modern sense, realizing its popularization. The history Dolsilnai for the past 16 years has been highly meaningful not only in enhancing the position of Hanbok(traditional Korean costumes) in modern society, but also in growing it into commercialized brand. Dolsilnai has established superb planning system and merchandising system, maintaining about 30 stable franchise distribution networking nationwide since its foundation.