01/01/2021
Yofren here...
First day of 2021! Thank you all of you guys for all these years of being here in this humble group.
I love my group! I love my clients, some of you have built really strong bounds with me, my friends and even family.
I am always open to growth, and all of you have contributed to my personal growth whether you believe it or not. So THANK YOU, THANK YOU, THANK YOU!
My life's journey has been a really interesting one, and with ups and downs together, I am the result of each of my experiences, and you guys are an indisoluble part of my experiences.
I come from a humble family, from a little town in the middle of nowhere, some of you have had the privilege to visit that little town called Torriente, where my mother and sister lived until 2010, when I was able to buy a house in Matanzas city, the capital of the province.
I've worked hard, I still do. I love work because that's a passion I have, but every time I see it more clearly. I've always wanted to live a meaningful life and boy have I gone through powerful transformations in my life!!! My passion is serving others, doesn't matter how, but serving others.
During my years in Cuba, my mission was to secure my family's life and future of my children, have a home to call my own and educate my kids. It took me years to build that home, and I built it thanks to the tours you all booked with Cuba Por Favor. This is why I tell you all the time how grateful to you all I am.
But now the mission is bigger, my ambitions are higher and I still need your support to accomplish them.
Today my country is suffering big time, and we all have a way to help and support. I promise you that as I am writing these words, my heart is ponding because I don't know how some of you are going to see this post, but I assure you is coming from my heart.
I am sure you would understand if I don't run this business anymore, since I am not in Cuba and whatever money this business can make, can also be made here with a job, but that would be selfish of me.
Today, my mission is to support cuban families by providing our services as tour guides, some of you dind't tour with me and yet you are here in my group, because I have been very selective with the human quality of the tour guides who've worked with my clients. I have tried my best to educate them not only on the knowledge base of this work, which is huge per se, but also on the human aspect of building a reputation with not what we do but how we do it.
Behind the scenes I've had great arguments with drivers and tour guides whose performance have been unprofessional, and I have given them the chance to understand my point of view regarding their functions. Many of these drivers and tour guides never studied to be professionals at what they're doing, but they are doing it, so if you're doing this work for your own satisfaction and not to satisfy our customers, then you can not be part of my team. Simple as that. I like to overdeliver, because I have been over blessed, so I have a responsibility.
Bottom line is to ask for your continued support when traveling to Cuba becomes a conversation matter in your environment. Right now, traveling is opening little by little, and I urge you to be really cautious if you are going to throw yourself in any traveling adventure, but when the time is right again, and traveling is safe again, I want you to start recommending our services as GREAT AMBASSADORS of Cuba Por Favor.
Understand that when a tour guide is making a living in such a nice business like this we do, he or she is never making money for him or herself, because we always help other members of the family, so I want you to understand the great impact that you can have by recommending or continue to book tours with us.
As you know, I have been studying marketing here in Spain and I have resources now to build better strategies to reach more people without having to be on the computer or the phone all day long. A new website will be built, with email sequences to add as much value to our product as we can. A chat sequence has been built as well and it is already on the description of the Group's cover picture, and I'd like you to try it out and give me feedback on it, how to make it better and easier for you to book your tours with us. With the new website we will start getting online payments, but I have to make some adjustments as I want that money to go to Cuba and not to Spain, so as you can see, we have a purpose here, and we can all be part of something beautiful and good at the same time.
I hope I can count on you for this, because without you, there'll be no Cuba por Favor Tour Company.
If I could get one word or phrase of approval from you all, my year will have the best starting point ever!
Thank you again, and please, click the link on the description and go through the workflow I created to book the tours from our Facebook group and tell me what you think.
Wishing you all abundant health, peace and prosperity in 2021.
Yofren