17/04/2023
Finding and Securing Good Truckloads
-Fill out numerous carrier packets
Build relationships by filling out a carrier packet with every potential customer, regardless of whether or not you get the load you were calling about. That way, next time when you are ready, it will be easier to move forward. Moreover, the tables will turn if you fill out enough carrier packets and maintain correspondence with the broker rep. They will start CALLING YOU to see if you are available to haul a load.
-Build a trusted network – have a wide variety of customers
Having a wide variety of customers to turn to for loads will limit your concentration and exposure. When you have long-term relationships, you will undoubtedly reach a point where you are “cherry-picking” the available truckloads that work best for you.
-Know how much the load will cost you
It is essential you get good at quickly determining how much a truckload will cost you to run. In fact, doing so will help you figure out your margins fast and give a firm yes or no. With prices for things such as fuel on the rise, you need to ensure you are making money on the truckloads you haul.
-Negotiate, negotiate, negotiate
As mentioned above, knowing how much the truckload will cost will allow you to negotiate. Instead of a firm yes or no, you could say something like, “I would like to run for you, and that seems like a good load, but the rate is a little thin. So, I am going to pass, I think I will get a better offer, and I do not want to confirm and then try to renegotiate my commitment. But if that shipper decides to bump that rate a bit, keep me on the shortlist. It’s a money consideration, not that I do not want the load.”
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